From the ‘Get a Life’ Department (Literally)
From AP via Fox News:
General Motors (GM) says it’ll edit a commercial about a sad robot jumping off a bridge because complaints were made to a suicide-prevention group.
The ad made its debut during the Super Bowl .
GM had initially said it would not change the spot, but the company changed its plans after a meeting this morning with the American Foundation for Suicide Prevention. The group says it started receiving complaints the day after the game.
The ad opens with the machine dropping a screw while working on a GM assembly line. It’s kicked out of the plant and finds work waving a “Condos for Sale” sign and holding up a speaker at a fast-food joint. It appears sad as it watches new GM vehicles drive by.
As the song “All By Myself” plays, the despondent robot leaps off a bridge into the water below. It then wakes up inside the factory. It was all a dream.
Having seen the commercial (fourth item in main video frame at the time of this writing) — Zheesh, that it’s a dream is the point, people. What about using a robot and “It was all a dream” don’t you understand?
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UPDATE: Debbie Schlussel didn’t like the ad, for an understandable reason. But she did NOT call for it to be pulled.
UPDATE 2, Feb. 16: The VW ad described at this article, on the other hand, probably deserved the quick hook it got, because it shows a HUMAN contemplating suicide.
