For Release: Jan. 12, 2007
CNN political director Sam Feist announced today that Opinion Research Corporation will become CNN’Äôs new polling partner as the network moves toward the 2008 elections. Beginning in 2007, polls released by the network will be identified as CNN/Opinion Research Corporation surveys.
’ÄúOpinion Research Corporation’Äôs reputation for independent, objective analysis and its excellent reputation in the industry make the firm the ideal polling partner for CNN,’Äù Feist said. ’ÄúAs the network gears up to offer the most in-depth and expansive coverage of the 2008 election, Opinion Research Corporation will be a key part of giving viewers the accurate and relevant information they demand.’Äù
Opinion Research Corporation, founded in 1938, is widely known and respected for its independent, nonpartisan polls. The polling firm has worked with CNN since April 2006 and in that time has conducted national polls, speech reaction polls, state polls and flash/overnight polls. The first CNN/Opinion Research Corporation Poll is being released today and focuses on President George W. Bush’Äôs plan for Iraq and Democrats in Congress.
CNN Worldwide, a division of Turner Broadcasting System, Inc., a Time Warner Company, is one of the world’Äôs most respected and trusted sources for news and information. Its reach extends to nine cable and satellite television networks; one private place-based network; two radio networks; wireless devices around the world; four Web sites, including CNN.com, the first major news and information Web site; CNN Pipeline, an on-demand broadband video service; CNN Newsource, the world’Äôs most extensively syndicated news service; and partnerships for four television networks and one Web site.
CONTACT:
Mara Gassmann Washington, D.C. 202/669-7487 mara.gassmann@cnn.com